Kane and Morrison

Strategic Communications

Category: What We Do

Created on 2011-05-12

All public sector organisations are in some way defined by their roles in delivering against current government agendas such as obesity reduction, misuse of substances, equality of access etc. Such organisations also have key strategic corporate objectives and unique geographical and cultural differences. Strategic communication of such issues and agendas aligned with corporate strategy are paramount in delivering such services. By their nature, public sector organisations have multiple stakeholder groups, all who have a role when planning strategic communications.

K&M can help you develop key communications strategies that take into account all stakeholder groups and their needs, whilst using targeted communications with clear messages appropriate to all groups. Such communications should be monitored over time to map progress against key agreed objectives.